3 Crucial Roles of Corporate Advisors

Key Takeaways 

• Corporate advisors offer services like strategic planning, business valuation, capital raising, and restructuring.
• They create workable strategies according to your business goals and long-term visions by analyzing market trends, competitors, and internal business operations. 
• While choosing a corporate advisor, make sure they have relevant industry experience, strong communication skills, clear ROI expectations, proper certifications (like CPA, CFA, or MBA), and a good understanding of business goals.
• CAs collaborate with team leaders, set KPIs, and create detailed roadmaps for business growth.

Do you feel that your business is stuck in a place, even when you are giving your 100% to push it ahead? If yes, don’t worry because you are not the only one. We have found data that shows that 39% of the CEOs feel the same way: that if they stay on the current path, their business will never become financially sound. (Source: PWC)

But you know what? The problem is not as big as it sounds. There are many businesses that have been in this phase, but they came out stronger with the help of their corporate advisors. I know you must be doubtful if you’re hearing this for the first time, but no worries. This article will give you all the details about who these corporate advisors are, what they do, and, most importantly, how you can choose the right advisor for your business. So let’s begin.

What is a Corporate Advisor?

We usually get confused with the role of the corporate advisor and a business broker, and it’s normal also, as they have almost similar functions, like managing business sales, mergers, or assets. 

However, what we are not aware of is that these corporate advisors offer far more comprehensive services, like business expert advice, guidance in operations, strategic planning, raising capital, restructuring, EBITDA, or conducting a business valuation. 

These services can help your businesses achieve their goals more quickly than ever through strategic planning and using their knowledge and expertise. 

Fun Fact
According to a study by BCG Operations, corporate advisors can save up to 500 hours annually by simplifying decisions and avoiding costly trial-and-error methods. 

What is a Corporate Advisor’s role?

As we said above, these corporate advisors offer your business support and guidance in many different ways. And generally speaking, their role would be a great support to your business in achieving its goals. Here’s how they do this:

1. They give helpful advice whenever needed to take your business towards success.

2. They have knowledge about finance, coaching, and planning, which they use to give you the right support that fits your business goals. Also, if you’re particularly focused on financial growth, consider reading how a business finance advisor can help you scale smarter.

3. They analyze your competitors, market trends, and the industry to give you the best and most customized recommendations.

Many corporate advisors also use a strategic advisory process to help the business in achieving their long-term goals, like a certain valuation price, entering a new market, or scaling its business. Here are some of the major components that they may use:

• A corporate advisor will analyze your business’s internal and external environments first to know the health of your business and find the best opportunities and potential risks.

• Then, CAs will collaborate with managers and top executives in the organizations to create achievable goals and key performance indicators to help the company reach them.

• Now that the CA has a better understanding of the company’s operations, goals, and vision, they can work on creating a strategic plan. This helps achieve these goals by using techniques like target market analysis, competitor analysis, value proposition development, and other metrics.

• They will also set a roadmap that charts the business growth by identifying its milestones as the business reaches its goal.

• Once the plan is ready, with the agreement of all parties, corporate advisors make it work out over the set duration and also adjust it wherever needed.

How do you hire the right advisor?

Now, the last and most important question is how to choose the right advisor. If your company is stuck with financial struggles and can’t find a way to scale or grow, hiring a corporate advisor is the right solution. And for that, a bit of research is mandatory. So, before signing a contract, keep these points in mind, and that’s it, you will have the right CA to work for you and grow your business ethically and effectively. 

• The first thing to keep in mind is their relevance to your industry, as this will make the process of understanding and adapting to your business easy.

• The most important thing a corporate advisor needs to have is clear and effective communication skills with contacts in your industry, as without these, no strategy and plan can take you forward.

• Keep the cost in mind, but try to focus more on the return on investment you will get from hiring them. According to research, companies that invest in advisors during key transitions report a 20% higher success rate in achieving desired outcomes compared to those that rely solely on internal teams. (Source: Deloitte)

• Getting a second opinion when you’re making a financial decision is really important. Take the advice from the seniors in your industry.

• Make sure that the advisors you hire have the relevant certifications and licenses to ensure that they are credible and trustworthy to be a part of your business.

• Be open and speak about your expectations so that the corporate advisors can also tell you about their services more clearly and whether they can meet your needs or not.

• Talk about your goals and any milestones you want to achieve within a certain duration.

If you’re in the market looking for a corporate advisor right now, we recommend you take a look at Lloyds Corporate Advisory page, which can help you to get in touch with some of the best corporate advisors in Australia. 

This firm has been offering its services to companies across Australia by helping them with mergers and acquisitions, planning strategically to increase profits, or even selling their businesses. So, if reliability and professionalism are your priority, Lloyds is just a call away. 

And don’t miss reading why financial reputation management is critical for investors and advisors before making your decision.

Final thoughts

We have a saying, “You don’t know what you don’t know.” And you will also agree that every business owner reaches a point where they don’t know the way forward and look for help. This is where corporate advisors come in. They are equipped to help businesses scale, navigate struggles, merge, acquire new assets, or sell their businesses. 

Now you are well aware of the role of a corporate advisor and also know what they can help with. So don’t waste your time; hire one to make your business reach the heights.

---